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Why
People Start Companies
What
drives people to become entrepreneurs-to start companies? It's a
question with many answers. Often these individuals are not entirely
sure themselves, and the answers to the question are apt to change
over time as their perceptions change.
We divide the reasons in to two broad categories: the reactive reasons
and the active reasons. Reactive reasons are those things that are
objectionable about working for others. They are the negatives that
push you out. Active reasons are those things that are attractive
about having your own business. They are the positives that pull
you out.
The following list was compiled from many sources over a period
of years.
Reactive
reasons
-
Inequity between contribution and reward - People who are by nature
high achievers tend not to get along well in large organizations.
They want rewards based upon accomplishment, not on seniority,
conforming to the culture or political clout. The person who just
made a major contribution does not want to be told, "Be patient-your
turn will come."
-
Fame and recognition - It is the opinion of some that this is
an important reason why people start companies. We do not agree.
Most entrepreneurs I know are fairly conservative individuals
who do not seek the limelight. Ken Olsen, founder of Digital Equipment
Corp. (DEC) and a multi-millionaire, for many years lived in the
same home he bought shortly after starting DEC. A Fortune article
suggested that "Olsen's unostentatious style has kept him from
becoming a business celebrity." The struggle to bring a new company
into existence is a great lesson in humility.
-
Participation in all aspects of a business -- Nothing is more
exciting than to be broadly involved in the operation of a business.
The entrepreneur helps conceive the product or service, helps
design it, goes out and gets orders, makes sure the factory runs
well, helps the customer put it into operation, and finally sees
the effect that all of this has on the profits of the firm. What
a thrill!
-
Personal financial gain - For some people this is very important,
for others less so. Gains can come more quickly and can be much
greater than when working for someone else; this is not a negligible
consideration. For most people becoming an entrepreneur is the
only way available to make a lot of money.
-
Joy of winning -- Entrepreneurs are the ultimate achievers. They
like to win. Starting a company is a good way to satisfy the achievement
instinct. Starting a new company, working for a new company, being
involved in any way with a new company is just plain fun. It is
satisfying and exciting. We spend more hours at our job than at
anything else we do. Why shouldn't we enjoy it?
The
reasons above are not the only reasons to start a business. There
are many reasons and they are quite powerful reasons. Starting a
new company is a great challenge. To those with entrepreneurial
instincts, it is very appealing.
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